In January, the Entertainment Software Association (ESA) announced that it had canceled plans to bring back in-person E3. The news comes as Omicron’s concerns persisted even after the holiday season ended. The organization today confirmed reports that the 2022 game show will not take place in any form.
The ESA insists that another setback won’t be a complete disaster for the show, which traditionally takes place every June at the Los Angeles Convention Center. Instead, it emphasizes that the one-year extension will serve as an improvement to next year’s planned hybrid event.
“We will put all of our energy and resources into delivering an updated physical and digital E3 experience next summer,” the organization said in a statement. “Whether you’re enjoying it on the show floor or on your favorite devices, Showcase 2023 will bring the community, media and industry together in a new format and interactive experience.”
Before the pandemic, interest in the series faded and faded over the years. After the show went on hiatus in 2006, the show returned to the Los Angeles Convention Center in 2009. In 2017, the traditional trading program was opened to the public. Three years later, Sony announced that it would not be a keynote at the show, years after EA and Nintendo had taken similar steps, although the latter held a virtual presentation to coincide with the event.
COVID-19 stopped the show in 2020 and a smaller online event was held the following year.
“Our members rely on the ESA to deliver an experience that reimagines the event in a new and exciting way,” ESA said. “That’s why we’re using this time to shape our plans for 2023 and work with our members to ensure the revived Showcase hybrid sets a new standard for industry events and fan engagement.”
As companies continue to focus on their own launches and virtual audience events, it remains to be seen what form this will take.